Category Social Media Advertising

The Facebook Ad Auction System

Choosing the correct bid strategy will help guide your bidding approach in ad auctions. The appropriate bid strategy can contribute to achieving tangible business outcomes, such as heightened total sales, increased customer acquisition, or expanded brand reach. When selecting a…

2024 Facebook Ad Updates

Don’t miss out on Facebook’s 2024 updates to their ads The ad objectives within Meta Ads Manager have undergone revisions to provide you with better alignment options for your business goals.  They have introduced six new objectives:  Sales Leads Engagement…