The Latest Advice & Tips To Help You Advertise Your Business Online

UX Website
Customer Experience

How to Create a UX-Friendly Website

Why is a website important? Understanding how to create your website is important for sales. This cannot be overstated. Having an online presence through your website enables you to reach more consumers. The

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email marketing
Email Marketing

How to Do Email Marketing

The real beauty and power of email marketing are that it allows you to deliver your message directly to an individual who actually wants to hear from you. Let me

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Facebook budget
Pay-Per-Click Advertising (PPC)

How to Budget for Facebook Ads?

Are you wondering what you should budget or spend on your Facebook Ads? Let me tell you a little bit more regarding which strategy would be best to use when

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Tinder Ads
Digital Buying Behaviour

How to Run Ads on Tinder

Tinder ads why run it? There is a lot of talk going on around running your digital marketing ads on Tinder. And yes, it’s a very controversial topic… Are these

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Intelligence & Data Analytics

Unlocking Artificial Intelligence

Artificial Intelligence (AI) is rapidly transforming the business landscape across industries, revolutionizing the way companies operate and interact with customers. AI has the potential to automate processes, improve decision-making, and

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Facebook ads
Pay-Per-Click Advertising (PPC)

Do Facebook Ads Really Work?

Do Facebook Ads really work in gaining new customers for my business? The day I started my first business I wanted to use Facebook advertising… But the question I kept

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Content Marketing

The Power of Content Marketing

Content marketing has taken centre stage in the world of digital marketing, proving to be more than just a passing trend. Today, it’s a vital part of any successful marketing

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Effective sales KPIs
Online Sales

Effective Sales KPIs

Just to recap, a typical KPI in most organisations is the sales budget, which specifies what revenue the business requires per annum or what each sales representative is expected to

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Facebook Ads Not Working
Pay-Per-Click Advertising (PPC)

Why Are Facebook Leads Not Buying?

If you have been running Facebook Lead Generation campaigns, you must have been wondering and asking yourself, why your Facebook leads have not been buying from you. Follow my Blog

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Sales conversion rate
Online Sales

Sales Conversion Rate for Sales Teams

The Sales Conversion Rate metric measures the effectiveness of your sales team at converting leads into new customers. It’s an important metric for aligning your sales and marketing teams as both teams

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SMS & Mobile Marketing

The Power of WhatsApp Marketing

With over 2 billion users worldwide as of 2021, WhatsApp has firmly established itself as a leading platform in the realm of digital communication. Its simplicity, efficiency, and reach make

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Damaged Brand
Brand Marketing

Brand Damage Going Viral

This is a perfect example of how terrible customer service for an airline results in a PR nightmare and horrific brand damage. We want to show you how Dave Carroll,

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Use Technology

How to Use SME Tech Solutions

From software to appliances, technology can be a small business owner’s best friend. It can help you work more efficiently, find more customers, and save money while doing it. SME

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