Milestone 7, Task 5
In Progress

Customer Relationships

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This might sound like a pointless segment in your business model, but it’s important to know which type of relationship your different client segments will want, and can expect from you.

At the start of your business, in the bootstrapping stage, you will mostly be working with clients who don’t always expect a real hands-on approach, quite as much the corporate companies would, as the corporates spend anything from R100 000 and up, on your agency, for your services.

Below is a list of the potential channels which you may be using for your relationships:

  • Phone
  • Email
  • Online Meetings


Go ahead and implement the steps you have seen in this task, into your business model.