To assist all our clients who utilize our lead generation services from Facebook, Google, and programmatic ads, we have created a comprehensive lead qualification worksheet that is available for download.
This worksheet has been designed to support you and your sales team in implementing a structured process for converting a percentage of your new leads into valuable customers, especially if you are not currently using a CRM system.
While it’s important to recognize that not all leads will make a purchase, effectively managing leads generated from online paid ads is crucial. We highly recommend leveraging an email automation system to nurture these leads throughout the qualification process. Additionally, for leads indicating immediate purchase intent, it’s essential to promptly engage with them, capturing their data to gain insights into their decision-making process.
Our primary objective is to encourage you to make use of the worksheet and share the populated data with RAS Digital Marketing every 30 days during the initial 3-6 months. By doing so, our dedicated team can provide invaluable assistance in optimizing your lead generation efforts.
To maximize the effectiveness of our support, we kindly request that you gather as much information as possible from your leads. This information will enable us to perform in-depth data analysis and develop strategies to enhance your overall results.
We understand that sharing this information is optional, and if you choose not to do so, please know that there is no obligation. However, it’s important to note that without this data, RAS Digital Marketing’s ability to improve your lead quality may be limited.